Search Engine Marketing (BUS 215)

Term: 2024-2025 Spring

Faculty

	Beth-Anne FerleyShow MyInfo popup for Beth-Anne Ferley
	E-mail address is hidden, click here to e-mail

Schedule

Mon-Wed-Fri, 10:00 AM - 10:50 AM (1/13/2025 - 5/16/2025) Location: MAIN W 253

Description

Select below for statements regarding:

ADA/504 Accommodations
Pregnancy Modifications
Sex Discrimination and Sexual Harassment
Notice of Nondiscrimination

---

Explore and apply search engine marketing fundamentals such as search engine optimization, pay-per-click, link development, and other tactics that can improve the search engine performance of any website. Create webpages that are search engine friendly and meet the needs of customers. Learn how to evaluate search engine marketing efforts and make tactical adjustments to improve results.