Social Media Marketing (BUS 205)
Term: 2018-2019 Spring
Business Program Director
Student Hour Information:
Location: WAN 236D
Time & Day: M,W,F 10:00-11:00 & T,TH 1:00-2:00
In office or virtual on MS Teams
Or by appointment 605-718-4743
Social media has revolutionized the marketing landscape and how businesses connect and interact with customers. Explore the ever-changing world of social media marketing through case studies, discussions, and exercises. Learn the history of social media, how it has grown into the phenomenon it is today, and what that means for businesses and marketing. Identify and discover various social media marketing tools and learn how to effectively integrate them into the marketing mix.